article
Dear Barnaby Joyce

Dear Barnaby Joyce

By CASSANDRA CHARLESWORTH

Dear Mr Joyce,

It has come to my attention your media advisor is currently on maternity leave, so attached is my application for what I understand to be a challenging role.

Although I may not be able to offer all the services rendered by your previous staff member, I do believe I can offer some guidance in the realm of media affairs (oops strike that, let’s call it media “image”).

The following are the key takeaways that I recommend we address:

Stay on message

As a politician I’m sure you appreciate the importance of staying “on message” and being consistent in your point of view. I fear you have strayed from the messaging path you once so fearlessly trod in those Blundstone boots and Akubra.

If you feel compelled to discuss “traditional family” and take a standpoint on who can marry whom in a debate on same sex marriage, it could be construed as “off message” to dissolve your traditional marriage of 24 years and run off with your staffer.

A refresher on “privacy”

According to the Oxford dictionary “privacy” means the state of being free from public attention. Earlier this year you asked the media to give you just that.

Selling your story in a bidding war between Channel 9 and 7, could be viewed as foregoing that right. And if I could hazard a guess, I’d say the media gloves are now off.

Know your constituents

Politics is all about profile and aligning yourself with your constituents. I was just wondering if you realised, 51.1 per cent of yours in New England are female.

Sorry to say, Barnaby, I have a sneaking suspicion they may be none too pleased. I know you’re a man of agriculture, but your tilling of the soil in recent times has struck a very real nerve.

Hell hath no fury like a woman scorned, and your electorate features 78,795 of them.

Be wary the Teflon coating

Sure, politics is about cultivating the touch of Teflon where nothing sticks but be careful about how you apply it.

If you’re talking about your extra marital relationship, don’t bring the paternity of your child into debate.

If you’re accepting cash for an interview, don’t counter with the claim your partner made you do it. (Shifting the blame didn’t go down well for Adam and Eve, and it’s not playing out well for you now).

Perhaps, take on board the words of Keating (Ronan, not Paul) when it comes to affairs of the heart. It could be sage advice indeed that: “You say it best when you say nothing at all”.

In conclusion  

You are far from the only politician in Australian or international history to have sewn the occasional wild oats. Former PM Bob Hawke and his biographer Blanche d’Alpuget spring to mind as do Kennedy and Marilyn, Clinton and Lewinsky. And indeed, you have paid a hefty price both personally and professionally.

Yes, you made a “shocking error of judgement" that "set off a world of woe", but that isn’t why you find yourself adrift in media infested waters, at the centre of a feeding frenzy.

Your real crime is that you haven’t yet extracted that Blundstone boot from your mouth. Should you need assistance, a shoe horn and my details are attached.

Have your say on Barnaby here.

CASSANDRA CHARLESWORTH

Cassandra Charlesworth is a features writer with 20 years’ journalism experience. She loves a good old-fashioned story and getting to the heart of a great yarn. She’s also a mum to three children who have encouraged her to hone some secret skills. Nimbly navigating Lego pieces left on her loungeroom floor and creating stylish Barbie attire from all manner of household objects are just a couple of credentials she’s recently added to her resume.

Related Articles

Police Remembrance Day

Police Remembrance Day

There's little appreciation, often a tremendous amount of criticism and let's face it, they're not bringing home the big bucks for all their troubles and sacrifice. Yet thousands of men and women choose this very career. They are doing it for the greater good, and we should all be grateful. Every day, but especially today.

Read more

We've all been there - Wedding Guests

We've all been there - Wedding Guests

We’ve all been there. Or most of us have if we have had the onerous task of compiling a guest list for our wedding. Arguments with our partner over whom we should and shouldn’t invite are commonplace. I remember my now husband saying to me when we were in dispute over our guest list. ‘He’s a really good mate, we have to invite him’. ‘If he’s such a good mate, then why is this the first time in 3 years that I’ve ever heard his name mentioned’… Great Aunty Shirley, twice removed just has to be on the family table because we won’t be able to face her at Christmas if she isn’t invited….and so the saga continues. The joys of organising a wedding. Many times over I’ve heard friends lament: ‘wouldn’t it be easier and cheaper if we just went to Vegas?’

Read more

Barbara Bush, former US first lady, has passed away at 92

Barbara Bush, former US first lady, has passed away at 92

A few days ago Barbara Bush passed away at the grand old age of 92. She was known more for her role as wife and mother to former US Presidents George Bush and George W. Bush than career woman.

Read more

COMMENTS

Please login or sign-up to add your comment.


Comments (3):

Have to agree with all of this. I didn't like that she kept saying 'I never intended on hurting anyone' - well 'don't sleep with a married man'. Surely at her age you can find a single one?? 'It's a miracle Baby' ummmm not really. You have unprotected sex with a man you might get pregnant? No miracle there as far as I can see?? Especially as we know he is not shooting blanks as he does have a few daughters to his first wife or 'current wife' as I am not sure they are divorced yet? Certainly feel for his wife Nat and his children. Absolutely innocent collateral damage. That baby is beautiful and innocent but there is nothing honourable or innocent or decent about either of their conducts....especially in his position!!

jomckee05 - June 4, 2018

Have to agree with all of this. I didn't like that she kept saying 'I never intended on hurting anyone' - well 'don't sleep with a married man'. Surely at her age you can find a single one?? 'It's a miracle Baby' ummmm not really. You have unprotected sex with a man you might get pregnant? No miracle there as far as I can see?? Especially as we know he is not shooting blanks as he does have a few daughters to his first wife or 'current wife' as I am not sure they are divorced yet? Certainly feel for his wife Nat and his children. Absolutely innocent collateral damage. That baby is beautiful and innocent but there is nothing honourable or innocent or decent about either of their conducts....especially in his position!!

jomckee05 - June 4, 2018

Have to agree with all of this. I didn't like that she kept saying 'I never intended on hurting anyone' - well 'don't sleep with a married man'. Surely at her age you can find a single one?? 'It's a miracle Baby' ummmm not really. You have unprotected sex with a man you might get pregnant? No miracle there as far as I can see?? Especially as we know he is not shooting blanks as he does have a few daughters to his first wife or 'current wife' as I am not sure they are divorced yet? Certainly feel for his wife Nat and his children. Absolutely innocent collateral damage. That baby is beautiful and innocent but there is nothing honourable or innocent or decent about either of their conducts....especially in his position!!

jomckee05 - June 4, 2018